As any entrepreneur who is worth their salt will tell you starting a business on your own is not easy. The idea of starting a new business is exhilarating because it offers the chance to turn a dream into reality. However, once one actually embarks on the process of starting a business and gets into the nitty gritty of life as a new business owner things become a little less rosy even if the reward is worth it in the end. New business owners face the prospect of having to be all things to everyone at the very beginning of their journey as an entrepreneur. They may find themselves having to handle sales, fulfillment, hiring, accounting, and marketing (BusinessWire).
There is not a guide book that teaches someone how to be an entrepreneur especially when they are building a business that is based on the internet. The only thing that is constant about running a business that is based on the internet is change. The web itself is an incredibly dynamic place that is never the same from one year to the next (http://inspirery.com/glen-wakeman/). The algorithms that companies like Facebook and Google users can transform over night and strategies that once worked for customer acquisition and brand building may no longer be effective anymore. Entrepreneurs of all sorts must be forward-thinking and considering how they can best position their businesses to deliver superior customer service and how they can develop a product or service that is distinguished from other competitors that are in the same industry. Arguably a lack of predictability is what defines the standard journey of an entrepreneur. This can be a little bewildering and present difficulties for individuals who are new to running businesses. That said this is where business experts like Glen Wakeman come in.
Glen Wakeman is the Chief Executive Officer of a company that is known as LaunchPad Holdings, LLC. Glen Wakeman has spent years working as an executive for various companies such as Doral Financial Corporation, GE Money, and Nova Four. His years of experience providing leadership to large corporations have prepared him to develop technology solutions that are designed to help new business owners.